From the Resene News – issue 2/2010
Hands up - Paint New Zealand Beautiful Week
Over 2200 Resene Lumbersider coated handprints helped make up Tokoroa’s newest masterpiece launching the latest addition to Keep New Zealand Beautiful’s calendar, Paint New Zealand Beautiful Week, a nationwide celebration of what communities across New Zealand are doing to ensure their communities become and remain free of graffiti vandalism.
The theme for Paint New Zealand Beautiful Week was “Your Community is a Reflection of you” and to celebrate their graffiti free status, Tokoroa’s community spirit, culture, and bright future was reflected in a community mural with a difference. The mural was commissioned by Keep New Zealand Beautiful as part of the new initiatives official launch.
The mural was outlined by award winning urban artist Janine Williams (aka Lady Diva) and the community came in droves to be part of the mural, colouring it in with their handprints in the party atmosphere at Tokoroa. The finished mural has been coated in Resene Uracryl Anti-Graffiti to protect it against tagging.
“We chose Tokoroa for this year’s launch to celebrate the South Waikato District’s Graffiti Free status. We feel it’s a huge achievement and something to be truly proud of, and deserves to be showcased to the rest of the country!” says Keep New Zealand Beautiful National Programmes Manager, Mary Brown. South Waikato District Council has been running a successful graffiti free initiative in conjunction with the local community for two years now.
Paint New Zealand Beautiful Week also involved the collaboration and promotion of educational resources, strategies and toolkits which have been developed by communities, industry, government and councils, and made available on KNZB’s website on an ongoing basis as reference material for anyone wanting to find ideas on tackling a problem and positively encouraging pride in their own patch.
“Rather than re-inventing the wheel, Keep New Zealand Beautiful knows that it’s ‘different strokes for different folks’ when it comes to tackling graffiti vandalism, so to that end are putting on show everyone’s efforts in the hope that it gives communities who are lacking ideas some positive and effective solutions for their community” says Mary Brown.
In addition to the focus on education, Keep New Zealand Beautiful have created a new series of murals in KNZB Zones using Resene paints.
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