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In a world first, Resene in conjunction with Auckland Heart of the City and Stamps at Work released New Zealand postage stamps featuring 9 cows from the Auckland Cow Parade. The issue of stamps caused chaos akin to a stampede, with the entire print run selling out in just days. The Cow Parade stamps were the second in the series of Resene postage stamps, later joined by Resene The Range 2004 postage stamps featuring a palette of The Range 2004 colours, Mural Masterpieces winners and Resene testpot characters. The Range 2004 stamps were so popular that many customers requested them instead of the traditional Christmas stamps being sold at the same time!! Produced and distributed by originally Stamps at Work, then Black Sheep Stamps and now NZ Mail, the stamps are predominantly sold through convenience outlets all over New Zealand. Resene postage stamps are just another way Resene is adding colour to our community. The stamps are legal postage stamps and can be used to send letters domestically and internationally, that is if you can bear to part with them! Keep your eyes open next time you're buying stamps or opening a letter and you may just spot one of the unique Resene stamps. Sorry, these stamps aren't available from Resene.
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