Total Colour Award winners


From the Resene Total Colour Awards gallery

This exploration is focused on Adidas® Originals casual wear and the opportunity presented to give the brand a fresh, funky, retro look and feel.

Adidas Conceptual Storefront

Adidas® have traditionally represented themselves with simple and effective design concepts, the use of modern black and white designs with stark lighting for their retail stores created a cold and clean feel for the Adidas® brand.

Adidas Store rendering

This exploration is focused on Adidas®Originals casual wear and the opportunity presented to give the brand a fresh, funky, retro look and feel. Combining retro styling with contemporary design has produced interesting shapes and exciting colours that give a new feel to the store, creating a warm and livelier more poetic space.

New Adidas store
Colourful store design

The Resene colour palette has the range and vibrancy to capture the funky cool of the past and splash it on this modern retail environment. The aim is to be different, to be the life of the party, and most importantly of all, to bring what was cool and funky when Adidas® was on its prime to 2011 and onwards.

Adidas store rendering

Retro is my main inspiration towards adding variety of colour. The retro era consists of many different shapes and definitely colour. The storefront feeds off the retro theme, grabbing your attention with the help of the funky designs combined with the exciting colours.

Adidas store interior rendering
Adidas store interior rendering
New Adidas store floorplan

Architectural Specifier: Timothy Eiao

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Resene Total Colour Awards gallery

The Resene Total Colour Awards celebrate and encourage creative use of colour. For colour and decorating inspiration, browse through the hundreds of projects submitted...

View Award winners:  2020 | 2019 | 2018 | 2017 | 2016 | 2015 | 2014 | 2013 | 2012 | 2011 | 2010 |

View gallery:  2020 | 2019/18 | 2017 | 2016/15 | 2014/13 | 2012/11/10 |   Win:  Entry information

Resene Total Colour Awards 2011

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