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Love is in the air

Auckland Heart of the City love letters

In a world of txt, email and answerphones, the tangibility of thousands of old fashioned letters is reassuring.

Love letters

Imagine thousands of love letters completely covering a large building in a public space for all the world to see. Love letters in different shapes, sizes and colours – from the love-lorn or the in-love. Poetry, stories, one-liners, jokes. Letters to anyone or anything with one thing in common – love.

Auckland Heart of the City who bought the wacky CowParade and then the Kids Playhouse Parade to town, have added a third creative concept into the mix. The Buckland Building in the Britomart precinct has been adorned with an interesting shape upon its top to showcase this written public art piece. The love letters were glued to the surface then coated in Resene Sun Defier to protect them against fading and water damage.

Sheets of Resene colour chart stock coated in Resene Zylone SpaceCote supplied to local schools got the rainbow of letterwriters started.

In a world of txt, email and answerphones, the tangibility of thousands of old fashioned letters is reassuring.

From the Resene News – issue 4/2005


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