Feedback

Authenticity assured


From the What's New archive - June 2010...

Resene PaintTrackIn a world first, Resene have pioneered a way that you can ensure the coating applied is authentic, with Resene PaintTrack. Resene PaintTrack is a ‘chemical barcode’ made up of durable and inert inorganic materials that are fully integrated into the paint.

To the naked eye paints containing Resene PaintTrack look and perform the same as normal. When illuminated using light of a specific wavelength, a unique emission spectrum is detected by a hand-held digital reader if it contains Resene PaintTrack.

The complexity of the chemical barcode is extremely difficult to decipher, preventing reproduction of the code and ensuring authenticity of the Resene product. A quick scan of a product can quickly show whether it is authentic or a lesser substitute.

Unique codes can be assigned to specific high volume products if required, so that different products can be distinguished from each other. Selling products clearly marked as containing Resene PaintTrack discourages substitution. And if substitution does occur you can quickly and easily identify which areas have been finished in the wrong product so the system can be rectified before it is too late.

It can also reduce the cost of investigating and resolving claims. If a problem occurs with a substituted coating years after application, a quick scan will show whether the wrong product was used, absolving the specifier of any product liability claims resulting from the substituted coating.

Resene PaintTrack provides you with peace of mind knowing that you can ensure your specified system is 100% authentic.

 

Resene PaintTrack

Follow
View Videos
 

Resene Paints Ltd

Choose your Resene paint colours

Our vision is to be respected as an ethical and sustainable company and acknowledged as the leading provider of innovative paint and colour technology. View Resene’s profile and Environmental Policy.

Any personal data, such as name, address, phone, email details, supplied to Resene for the purposes of receiving newsletters, orders etc will be retained by Resene Paints Ltd and used only by Resene Paints Ltd and its trusted agencies for the purposes of communication/promotion/providing service to you. We do not sell, trade or otherwise transfer your personal data to outside third parties. If you wish to opt out of communication from Resene please complete our contact us form. View our full Privacy Policy.

We would love to hear from you if you wish to use Resene’s images, information and ideas for social medial, blogs, newsletters and other media use. Please email update@resene.co.nz and let us know what you need, what it is for and how Resene will be acknowledged as the source of the content. We are happy to assist with most requests.

Colours shown on this website are a representation only. Please refer to the actual paint or product sample. Resene colour charts, testpots and samples are available for ordering online.   See measurements/conversions for more details on how electronic colour values are achieved.

Australia:
PO Box 924, Beenleigh, Queensland 4207
P: 1800 738 383. F: 1800 064 960
advice@resene.com.au
www.resene.com.au

New Zealand:
PO Box 38242, Wellington Mail Centre, Lower Hutt 5045
P: +64 (4) 577 0500, 0800 RESENE (737 363). F: (04) 577 0600
advice@resene.co.nz
www.resene.co.nz